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What we're all about

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DIVE DEEPER WITH US

Mission Small Business Sustainability June 30, 2024

Tortuga: Writing The Next Chapter

By Julie Bent

Mission Small Business June 09, 2024

Tortuga: How It Started

By Julie Bent

Small Business May 03, 2023

Life After Meta

By Julie Bent

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OUR MISSION

Your money is your voice. Every purchase is a vote for the kind of world you want to live in.

We are indie brand advocates on a mission to help you align your spending with your values. We love supporting brands who give a damn—the ones who put people and the planet first. We are not just shopping—we are building a different kind of economy, one purchase at a time.

Our choices alone won't change the world, but as a collective they will.

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DIVE DEEPER WITH US

Tortuga: Writing The Next Chapter

Tortuga: How It Started

Life After Meta

Currency

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